Content marketers focus on content marketing trends and predictions, and why your site needs to be mobile-ready.
And…social media marketers talk about Twitter’s latest, as well as whether 2014 may be “their” year.
Enjoy this week’s web gems!
Cutting Edge Content
The Future of Content Marketing: Trends and Predictions for 2014 | Sherice Jacob via KISSmetrics.
5 Reasons Why You Need to Be Mobile Ready for 2014 | via Danny Brown.
The Future Of Digital 2013 | Mitch Joel (with Seth Godin/video) via Six Pixels of Separation.
Report: REI Has Best Mobile Site Of Top 100 Retailers, Apple The Worst | Greg Sterling via Marketing Land.
Why “Simple” Websites Are Scientifically Better | Tommy Walker via Conversion XL.
Google “Quick Actions” Put Clickable CTAs in Subject Lines | Ginny Soskey via HubSpot.
Brand Building and Content Strategy with Shelly Kramer [Level Headed Marketing Video] | Mary Green via Level 343.
What Do You Call the Most Effective Approach to Marketing? | Barry Feldman via The Point.
Why Does Most Marketing Stink? | Michael Brenner via Forbes.
How to build an internal content team: Do this, not that | Heather Lloyd-Martin via SEO Copywriting.
How to Use Content Marketing For a “Boring” Industry | Neil Patel via Quick Sprout.
Is This the Top Content Marketing Company in the World? | Jeff Bullas via Jeff Bullas’s Blog.
2013 Video Marketing Survey & Business Video Trends Report | Mark R. Robertson via ReelSEO.
How to Produce Great Video Content without Spending a Fortune | Ben Walker via No Passive Income.
Top 25 Beginner Blogging Tips from Influential Bloggers | John Anyasor via Up City.
How to Get a Guest Post: The Harsh Realities No One Talks About | Ramsay Taplin via Blog Tyrant.
Guest Writers, Some of You are Stressing Editors Out! | Melissa Fach via CopyPressed.
101 Inbound Marketing Blogs You Should Be Reading | Jasmine Henry via Inbound Marketing Agents.
Evoking online trust | Seth Godin via Seth’s Blog.
- Direct Marketing News’ 2014 Marketing & Tech Partnership Summit | New York City, January 28th.
- 2014 Content Strategy Conferences | Shared by Shelly Bowen via Pybop.
Savvy SEO & Search
Future SERP: A Glimpse at Google 2014 | Dr. Peter J. Meyers via Moz.
Cyber Monday Optimization Checklist | Jim Yu via Search Engine Watch.
3 Ways Competitive Analysis Can Help You Boost Rankings & Get Great Content Ideas | Nathan Safran via Search Engine Land.
What Does The Hummingbird Say? | AJ Kohn via Blind Five Year Old.
Hummingbird and Author Rank Authority | Bill Slawski via SEO by the Sea.
Google Hummingbird & The Keyword: What You Need To Know To Stay Ahead | Jim Yu via Search Engine Land.
Google Helpouts: Help From Experts Backed By Google, Via Video, For A Price | Danny Sullivan via Search Engine Land.
Google Helpouts Offer A New Way To Make Money Online | Chris Crum via WebProNews.
Building Links Through Relationships – My #PubCon Presentation | Ann Smarty via Internet Marketing Ninjas.
How Google Might Use the Context of Links to Identify Link Spam | Bill Slawski via SEO by the Sea.
Should I add schema.org markup on my videos even if they’re on YouTube? | Matt Cutts answers (?) via GoogleWebmasterHelp on YouTube.
Be the Result that Google Wants to Rank | Kristina Kledzik via Moz.
How to Connect with Your Target Audience? | Nick Stamoulis via SEOPros.
INTERVIEW: A ‘Look Back’ With Jill Whalen | Joe Hall via Internet Marketing Ninjas.
The PR Strategies SEOs Haven’t Learned | Ross Hudgens via Siege Media.
Google Analytics API made easy – Google docs Magic Tutorial | David Sottimano via distilled.
5 Delicious Analytics Custom Segments: Taste the Rainbow | Michael Wiegand via Portent.
Top 20 Local Search Ranking Factors: An Illustrated Guide | Miriam Ellis via Moz.
Pissed Off Security Guys Issue FU To NSA, Announce Data Center Traffic Now Encrypted | Andy Beal via Techdirt.
The Ultimate Guide to Adwords Ad Extensions | Zach Etten via Vertical Measures.
- SES London 2014 | February 10th thru the 13th. Reduced prices available thru December 13th!
Smart Social Media
The Year of Social? | via eMarketer.
Social Media for Small Business: Choose Wisely, Then Execute | Ian Lurie via Entrepreneur.
Content Marketing Minds: A Community of Authority Equals Influence | Barry Feldman via Social Media Today.
How Twitter Custom Timelines May Boost Twitter’s Reach Into The Web | Danny Sullivan via Marketing Land.
How Twitter’s new expanded images increases clicks, retweets and favorites [New data] | Belle Beth Cooper via The Buffer Blog.
5 New Awesome Features Twitter Would be Crazy Not to Add | Uri Bar-Joseph via Search Engine Watch.
Backlash Over Google+ Integration Into YouTube Comments Continues To Grow | Amy Gesenhues via Marketing Land.
What You Need to Know About Facebook’s New Insights and Analytics | Kristi Hines via KISSmetrics.
Five ways to Increase Your Facebook Traffic | Simon Campbell via Level 343.
Skype’s Focus on The Bigger Idea (It’s Not the Technology, It’s What The Technology Allows You to Do) | Mack Collier via MackCollier.com.
11 Important Ingredients of a Comprehensive Social Media Strategy Plan [Infographic] | Neal Schaffer via Maximize Social Business.
Photo credit to Courtney (Anomalous Productions) via Flickr